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With Organic Aloe Vera + Sodium Ascorbyl Phosphate: the most stable form Vitamin C, a powerful ANTIOXIDANT.
Hydrolyzed Hyaluronic Acid: a derivative of hyaluronic acid. With a low molecular weight, it penetrates deeply and stimulates collagen, improving skin firmness and elasticity.
Sodium Hyaluronate: is the sodium salt of hyaluronic acid. Precious in retaining water molecules, it improves the functionality of the tissues and the freshness of the skin, therefore its beauty.
As we age the concentration of collagen and elastin in our skin decreases (collagen by 1% per year). This "phenomenon" causes damage to the structure of the dermal tissue and causes the skin to lose its resistance. It is less firm and wrinkles become deeper.
Constant use of Florence serum stimulates collagen production, improving skin texture from within.
FORMULATION RESULTING FROM CUTTING-EDGE SCIENTIFIC RESEARCH: dermatologically tested by the Department of Dermatology of the University of Ferrara. Gentle on the skin: our face serum contains the highest authorized concentration of 100% pure hyaluronic acid, vitamin C and over 20 safe elements, used in women's and men's cosmetics as anti-wrinkle agents for eyes, dark circles and bags, acne, dilated pores. Fantastic combined with a face cream for spots and excellent for the lip contour.
Renaissance Face Cream: the best companion of the Serum with Vitamin C Florence: the RENAISSANCE of your skin.
From the index incredibly rich in active ingredients, such as: Vitamin C, Hyaluronic Acid, Vitamin C, B3, E, Ceramides and Marine Collagen + a poker of precious oils: macadamia, jojoba, argan, olive, and the magical shea butter.
ORGANIC AND VEGAN BEAUTY PRODUCT MADE IN ITALY, AIAB ECO BIOCOSMESI Florence face serum has a delicate citrus fragrance: in a pleasant experience for the senses, it counteracts skin blemishes, making it radiant and youthful. Designed for sensitive skin, suitable for all skin types: combination, dry, oily, mature... and now an inevitable choice also for men's beauty. Free of parabens, silicones, fillers and artificial fragrances. Not tested on animals.
Subjected to a clinical trial, the Florence serum has achieved extraordinary results in the reduction of Rosacea (scientifically called telangiectasia, i.e. those enlarged blood vessels that sometimes affect veins and capillaries. The effects of rosacea are often harmless but unsightly and associated with different types of disturbances).
In case of rosacea, apply a few drops, spread with a gentle massage, and observe the reduction of redness.
Based on a test carried out under observation by the Clinical Cosmetology Center of the University of Ferrara, after 8 weeks of treatment on the patient with our serum, a marked decrease in wrinkles was detected which they develop around the eyes.
Called "crow's feet" in the jargon, these annoying skin blemishes appear in the area around the eyes, at the outer corners of the eyes.
AIAB (Italian Association of Organic Agriculture) certifies organic products made by Italian companies, according to the association standards which include a ban on the use of chemical pesticides.
The first recognition of organic cosmetics in Italy created over 10 years ago, guarantees compliance with regulations and the use of good practices: - Only non-allergenic and irritant vegetable raw materials - Use of agricultural and livestock products from organic farming.
The natural hydration factor, known as NMF, is a mixture of water-soluble and hygroscopic substances.
"Hygroscopic" substances are substances capable of absorbing water present in the atmosphere to give rise to a hydrate or a simple adsorption product.
This mixture is capable of fixing and retaining part of the environmental humidity in contact with our skin in the stratum corneum and in the superficial hydrolipidic film. In SIMPLER words: it keeps your skin HYDRATED!
Our skin helps protect our body from excessive water loss, through the outermost layer of the epidermis and the hydrolipidic film that covers it.
When this natural protective barrier is weakened, for example by environmental factors, it is easy for moisture to be lacking, causing dry skin.
The super hydrating NMF complex, now part of the Florence Serum formula, helps keep the skin hydrated and protected from attacks by atmospheric agents.
Did you know that there are various forms of Vitamin C found in cosmetics? Read the labels and you will realize it.
Not all forms of Vitamin C are stable in cosmetics, and some of these (like ascorbic acid) oxidize easily, potentially damaging your skin.
The Florence Serum contains "Sodium Ascorbyl Phosphate" in its formula, which is the most stable, least oxidizing and safe form of any other form of Vitamin C present in cosmetics.
The Florence Made in Italy natural products for face and skin care are eco-sustainable, Bio, Vegan, and Cruelty Free, while the packaging is made with reusable material. At Florence Organicw we rely on selected couriers for fast shipments with low CO2 emissions.
We think and create natural cosmetic products to offer you the best for your face care, respecting you and the environment.
Perform a patch test before use: apply a few drops of serum to a small area such as the inner arm and observe the skin's reaction.
Before applying, wash your face, or the part on which you want to apply the serum, with cold or lukewarm water, and pat dry.
We advise you to start by applying just 1-2 drops, for the first day or until your face skin has become familiar with our Serum.
Continue the application in the following days using 3-4 drops of serum.
In case of irritation, get in touch with us for support.
Customer Reviews | 4.3 out of 5 stars 3,936 | 4.3 out of 5 stars 4,917 | 4.3 out of 5 stars 7,606 | 4.3 out of 5 stars 4,006 | 4.4 out of 5 stars 169 |
Price | £9.90£9.90 | £9.90£9.90 | — | — | — |
Provenance | Made in Italy | Made in Italy | Made in Italy | Pack in Italy - Origin: India | Made in Italy |
Made in Italy | ✔ | ✔ | ✔ | ✔ | ✔ |
Organic | ✔ | ✔ | ✔ | ✔ | ✔ |
Cruelty free | ✔ | ✔ | ✔ | ✔ | ✔ |
Size | 100 ml | 60 ml | 100 ml | 100 ml | 250 ml |
What is the percentage of vitamin C?
Our serum has a 20% vitamin c compound. Our vitamin C (Sodium Ascorbyl Phosphate) is a very stable form with a pH between 5 and 6.5.
Do I need a cream after the serum?
Our serum has a strong moisturizing power, however combining its use with the Bio Renaissance Cream, this will fully complete the process of hydration and nutrition of the skin (Renaissance has a FANTASTIC INCI - our best cream!)
Can I use the serum in the morning and then go out in the sun?
Florence Serum is not photosensitizing, and is suitable for daily use, morning and evening, in all seasons, however as it does not contain a sunscreen, we recommend using a SPF of 50+ on exposed areas.
Can I use the serum around the eyes?
Yes, the Serum is tested and safe for use around the eyes. You can use it safely, deeply hydrate this delicate and thin skin area, and reduce fine lines around the eyes.
How should I start using the serum?
First, perform the patch test: apply a few drops of product on a small area such as the inside of the arm, and observe the skin's reaction. If there are no reactions, start with 2 drops per day and then continue with 3-4 drops per day.
Florence Organics Products are Made in Italy, Certified Organic by the italian Institute for Organic Agriculture AIAB, and certified VEGAN by the italian institute for vegan products, VEGAN ATTITUTE, SUOLO E SALUTE.
Florence Organics Products have been featured in several prominent magazines and our products have received praise from many trusted editors. Florence Organics will continue to strive to improve the quality of the products based on the feedback we receive by our valued customers.
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